Step 4: Collecting Data

Once the purpose of the profile is clear and the data collection methods are identified and developed, the data collection process begins. Be sure that appropriate steps are taken to eliminate any suggestion of bias or invalid results. Bias can occur when you rely too heavily on one source of data, such as a personal interview with one landowner, or on published guides that support an organization's agenda. To avoid bias in interviews and mail or telephone surveys, consult resources that specifically describe the process necessary for each methodology.

As you begin to collect and assess social data pertinent to your watershed, it is important to consider the following aspects of data collection: allotting adequate time to locate data, using the most effective research tools, planning data collection trips, and assessing trustworthiness of data sources. Emphasis on these factors can help your watershed planning committee collect the highest quality data available on the communities in your watershed and limit the frustration associated with data collection. The collection of quality social data is an integral part of your watershed planning committee's responsibility for understanding the watershed's identity, communicating the needs and interests of the watershed, and making better decisions in the best interest of communities in the watershed.

Download Data Collection Worksheets

Go to Step 5